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Steps To Follow for On Page Search Engine Optimization

Building a website is not an easy task and it takes a lot of work. Often people think that the moment they publish, that flocks of people are going to arrive at their site. Unfortunately it doesn’t happen that way ,and that’s what makes search engine optimization so very important. After all, the higher up you get in page rankings, the more likely your site will get noticed. SEO is the way the search engines learn about your website and determine what is important about them.

Search engines depend on key words to give them the information they require. This applies to every single page of your site. The search engines don’t just stop at your first page. On page optimization is not difficult once you understand what the search engines are looking for. You must constantly keep your website up to date with fresh material and keep optimizing your key words. It takes work to get noticed, but no doubt your web site is worth it.

Here are some ideas to help you get your web into good shape for SEO.

Add Keyword in Title: Include ONLY our main keywords. The least amount of words you can place in the title, the more weight Google will give to each of the keywords and the higher you will rank.

You are most likely familiar with header tags. They look like this H1.The header tag is like your title content. It must be as close to the top of the page as possible and contain the keywords.

Add Keywords in H2 header tags: This can be thought of as a sub heading for our webpage. You should place your 2nd most important keyword in the H2 header tag. The H2 tag should be placed somewhere towards the top half of your webpage

A very common phrase you are going to hear, or probably have heard is, keyword density. This is a ratio or percent. It means how many times your keywords show up in the content, as compared to the total amount of the words. It’s very important that your keywords flow in your content ,just like they would in conversation.

Yahoo search engines understand that words placed in bold and italics are more important than the other text. That doesn’t mean that you should go overboard with this either. Try to keep your entire page as natural looking as possible.

Properly include ALT image tags: ALT image tags is the description of the image for search engine. You should always include the keyword in the alt tags to increase keyword dentisity, but not overdo it.

Most sites will have hyperlinks of some type and they usually all have some form of visible text attached to them. This is the anchor text.

Your Urls are very important as search engines take a look at the words used in these as well. So make sure you use URLs that you can include your keywords in.

Link navigation is also very important keep it as simple as possible by only needing a few clicks to get around your site. This assists the search engines in getting around as well.

There is some speculation that Search Engine Optimization on page is not as apt to achieve the same results as off page SEO.

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