SEO Networker – Understanding the Basics of Search Engine Optimization (SEO) – Part One | Lazy Jon - SEO Techniques, Webmasters tools, Affiliate Programs

Oct 29th 09 Posted by Amir Shkolnik in SEO

SEO Networker – Understanding the Basics of Search Engine Optimization (SEO) – Part One

No matter what business you are in, or for what purpose you have created a website, search engine optimization, or SEO as it is commonly known, is key to creating a successful website. In order for you to create a website that is picked up by search engines, you will need to understand the importance of “keywords” and how they influence search engines.

There are five things we should address first:

SEO Networker Tip No. 1 – Search Engines Don’t Rank Websites, They Rank Web Pages

A common misconception many people have when building a website and developing the content for it, is that search engines pick up the website as a unit. This is not the case. Search engines actually scan and rank individual pages. Therefore, the content on each page should be developed with this in mind. Each page should have a narrow focus using one keyword or keyword phrase. It should have a title, description and keyword meta tags that are unique to that particular page. You can use several keywords together if they are combined in a way that someone might use them to search for your site, but you may want to create a separate page for the combination instead.

SEO Networker Tip No. 2 – Remember That You’re Making Your Site For Readers, Not Search Engines

Many website owners have made the mistake of focusing so much on keywords and search engine rankings, however, that they lose sight of their audience. Your visitors should always remain your central focus when developing content for your website. You want to keep them interested while they are there and willing to come back again and again. If you create content that brings you a number one position with search engines, but lose your customers, your efforts will have been wasted. So when you work on SEO content for your website, always keep your visitors in mind.

SEO Networker Tip No. 3 – Don’t Try To Optimize Your Site For Too Many Different Keywords

When developing your website content for search engine optimization avoid using too many different keywords. Five to ten keywords per website is generally sufficient. Do make sure you include the keywords in your meta tags. Good content that adequately supports your keywords will improve your chances of moving up in the search engine rankings. Having one page rank first is better than having three or four pages with second and third rankings.

SEO Networker Tip No. 4 – Keep Fresh, Interesting, High Quality Content

When you add new content to your site, the search engines will scan it and re-index it, and this is extremely beneficial to your page rankings. New content also keeps your readers interested and that is your most important objective. Keep the content relevant, interesting and enjoyable for your readers. They are the most important element in the equation.

SEO Networker Tip No. 5 – Links to Your Site are Very Important

Search engines like a site that has many incoming links to other sites, particularly if the linked site is a popular one. Therefore, it is important to develop links from other sites that have similar content. It is not a good idea to rush out and set up a whole bunch of links all at once. Links that develop slowly and naturally over time are most impressive to search engines.

Whether You Are A Brand New Struggling Networker Or A Top Earner In The MLM Industry, The SEO Networker Experts Raymond Fong and Ferny Ceballos Will Show You How You Can Dominate The Top 10 Spots On Google Search Results For ANY MLM Keyword.