Proven SEO Tips

Jul 9th 09 Posted by Matthew Lucas in SEO

by Ben J White

Try to include your most important keyword phrases in heading tags on your web pages if you can but keep in mind it should not be exactly same as title of your page. You can use (H1 H2 H3) tag for specifying anything important. To reduce size of heading you can use .CSS styling.

Use your keyword phrase a lot, but not too much. The ratio of your keywords to the rest of the text on your page is called the keyword density. It’s important to repeat your keywords in your document, but not too much. Keyword density should be between 3 and 7% for your primary keyword phrase and 1-2% for any secondary keywords or keyword phrases.

Write great unique content. Great content is where it all starts. You can have all the keywords in the world, but if your content is no good, people won’t stick around on your site and search engines won’t find your site valuable. Unique content is important too. You need to provide content that has different information than what is on other sites and other Web pages.

Create Meta Tags for your site. Meta Tags are code hidden in the background that tell search engines what your keywords and descriptions are. Almost all Web Design programs like DreamWeaver and Frontpage have an option to insert Keyword and Description Meta Tags. However, if you are hand coding with HTML then you can use our Meta Tags Generator to create Meta Tags.

Add new content all the time. Sites that have new content added on a regular basis are seen as more reliable than sites that rarely do. This also helps you to increase the amount of relevant content on your site, which also improves your rankings.

Vary your anchor text. Don’t overdo the anchor text. You don’t want all your inbound links looking the same, because that looks like automation – something Google frowns upon. Use your URL sometimes, your company name other times, “Gumbo Pudding Pop” occasionally, “Get gumbo pudding pops” as well, “Gumbo-flavored pudding pops” some other times, etc.

Don’t try to spam and never use methods like cloaking, keyword spamming or doorway pages. Many SEO advices to have multiple domain name and link each other but according to SEO professionals search engine can penalize you for this. Instead of that try to add more quality content to your existing website.

About the Author:

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